A unique partnership between GF Sports & Entertainment and the Dallas Cowboys will bring the franchise known worldwide for football into the realm of professional tennis. With its recently announced upgrade to an ATP 500-level tournament, the Dallas Open will bring pro tennis players from around the world to Ford Center at The Star in Frisco – the Dallas Cowboys World Corporate Headquarters and Training Facility, starting in 2025.
“As America’s newest ATP 500-level tournament, the Dallas Open continues to grow the sport offering greater competition, star power and ranking points to American players on the professional tennis circuit, as well as those coming from abroad,” said Peter Lebedevs, Executive Vice President of Tennis Operations & Tournament Director, Dallas Open.
By increasing its status in only two years from an ATP 250 to an ATP 500 event, the Dallas Open will draw its most competitive field since the tournament moved to North Texas in 2022.