Discover Monroe-West Monroe

Ouachita Parish shined at the 2025 Louisiana Travel Association Annual Meeting on Tuesday, Feb. 18, 2025, at ULM Bayou Pointe Event Center. The association honored Discover Monroe-West Monroe as CVB of the Year, which operated on a budget of $1 million and above. Ouachita Parish scored a tourism economic impact of $30.11 million in 2024. The parish had an impressive year with hosting 191 events, and visitors spent $199 per day. During the awards ceremony, the announcer highlighted sports tourism as one of the area’s major attractions. In 2024, the NJCAA DI Men’s & Women’s Track & Field National Championships brought in $1,125,014.97 in the parish.

Planning a meeting, convention, or sporting event is no small task, but you don’t have to do it alone. The Discover Monroe-West Monroe sales team is here to make the process smooth and stress-free, offering expert guidance, local connections, and personalized services to ensure your event is a success. Whether you’re organizing a sports tournament, corporate retreat, or large-scale convention, our team provides hands-on support every step of the way.

In honor of National Girls and Women in Sports Day, we had the privilege of sitting down with Molly Fichtner, Head Softball Coach at the University of Louisiana Monroe. From her days as a competitive athlete to leading a dynamic program at ULM, Coach Fichtner’s journey is one of resilience, passion, and impact.

Louisiana State University Shreveport Athletics is hosting the premier National Association of Intercollegiate Athletics Baseball Tournament Feb. 7 – Feb. 8, 2025. The two-day tournament will bring 13 teams from eight different states into Sterlington. LSUS will host the NAIA Ball Tournament at the Sterlington Sports Complex. Read the full release below!